What is a WTF Moment?

I was on a coaching call one day with a new client who was extremely frustrated with the lack of results he was getting from his efforts. He asked, “Mike, I’m doing all I can to grow my business. I get up early in the morning, I make sales calls daily, I attend networking events, I blog regularly. On top of trying to get more business, I have clients to service. What’s going on? What more can I do?”

This wasn’t the first client that had come to me with similar feelings of frustration, experiencing what I refer to as a “WTF Moment.” This is a very real moment that we experience in life and how we respond to this moment will determine our level of success.

The type of WTF Moment I’m referring to happens in business and in life when you are doing everything you possibly can to succeed, yet things are just not clicking. You feel major frustration, you become discouraged, and you lose confidence and faith in yourself and your abilities. It’s something that has you so frustrated that it distorts your perception of the situation; your emotions and adrenalin are at a peak and cause you to literally think, WTF? It’s at this moment that you feel like you’re stuck, your wheels are spinning and you can’t seem to move forward. You lack focus and energy because your mind is occupied with all these other feelings that are uncomfortable and negative. Your confidence, positive attitude and willingness to win have been stripped away. You feel like you don’t have any other options, so it’s natural, when you see “WTF,” to perceive it as a negative, because that’s exactly how it feels. You throw up your hands because you’ve done everything you possibly can, and you’re just not getting the results you expect. You think to yourself, “What is going on? What more can I do? I’m doing everything that I can. I just don’t know what else to do.” What can you do at this moment? How do you respond? How do you shift from this WTF Moment into a different mode that will produce positive feelings of happiness and joy, and give you an abundance of energy and confidence that moves you forward?

The very WTF moment that you’re experiencing and perceiving as a negative is the very moment that is a catalyst for change when you look at it from a different perspective. A negative feeling is just an emotion. We perceive it as a negative, because it feels uncomfortable and we don’t see a way out because frustration and doubt have overwhelmed you. Who made it a negative? Who says it has to be a negative?

As humans, we’re the ones that take it as a negative. Now, think about this. That same feeling is a catalyst for change. If life never challenged you, what would cause you to grow? You wouldn’t. When you’re comfortable, there’s nothing to motivate you to change. A WTF Moment is a positive; it’s life’s way, or God’s way, of motivating you to change. When you make a WTF Moment a positive, you open your mind up to new ideas and possibilities. When you judge your feelings and accept them as negative, you close your mind, which creates stress and worry. You were born to succeed and life wants you to succeed. Life and God are on your side and nothing is more gratifying than you living a successful life with joy, love and happiness.

When your view changes, your mind will see that there are other definitions for those three letters: WTF.

Where’s The Focus?

When you can focus on the right things that will produce the right results, you’ll transform your WTF Moments into positives and become unstoppable.

Are you focused on the things that will bring good into your life or are you focused on the wrong things that will bring the bad?

Are you focused on the right actions that will get the right results?

Are you focused on the right clients?

Are you focused on what fires you up and gives you real internal energy?

Are you focused on your strengths?

Are you focused on a positive attitude?

As you read this book, I invite you to look at your WTF Moments as positives rather than negatives. Do you know what’s causing those frustrating moments? The methodology covered in this book will help you transform what appears negative into a positive for success. You’ll learn how to change your perspective and focus to get positive results and get what you want out of life and business. Great things are happening in your life, and change is good. When you’re changing, you’re learning and growing.